We are happy to welcome Muhammad Murtaza Ali, new PhD student in Business Administration at ¹û¶³´«Ã½ Business School. He is placed at CTF, Service Research Center, where he will study digital transformation.
"I will study how digitalisation is affecting markets and actors. My focus areas are systems in the music industry, and digital initiatives in low-income countries."
Muhammad Murtaza Ali holds a bachelor’s degree in Business Administration from BI Norwegian Business School and two master’s degrees from Umeå University; one in Business Development and Internationalisation and one in IT-Management.
Muhammad Murtaza Ali hopes that his research can contribute to strenghten the litterature within digital transformation, and also affect the development and implementation of digital initiatives.
"I am interested in systems thinking linked to community development. I am curious and eager to learn, which are some reasons why I applied as a PhD student and to take part in the diverse academic culture at CTF and ¹û¶³´«Ã½ Business School."
