Visual Communication and Design III
30.0 ECTS creditsThe course comprises two modules:
Module 1: Research Survey and Research Design, 15 ECTS cr
The module deals with current research approaches in communication theory and students develop skills in writing a research survey in a specific specialisation area. The module further deals with quantitative and qualitative research methods in the field of media and communication studies, with an emphasis on data processing, analysis and the link between theory and method. Ethical issues of relevance to research and investigation are treated throughout the module. The module involves many practical exercises. There may be instruction in English.
Module 2 Thesis Project, 15 ECTS cr
Students carry out an independent project according to one of two options:
Alternative A
Students develop their ability to carry out an academic study (essay) independently in a chosen field by applying theoretical as well as methodological knowledge and conducting a theoretically-based analysis.
Alternative B
Students develop their ability to independently plan, design, complete and present a research-based practical design project in digital visual communication and design. Students also develop their ability to critically review and assess design processes and production in the field of digital visual communication and design.
The module includes instruction on how to conduct and perform in a thesis seminar. Supervision is offered to students for the course duration. Reregistered students are offered supervision only if circumstances so permit. English may be used in teaching.
Module 1: Research Survey and Research Design, 15 ECTS cr
The module deals with current research approaches in communication theory and students develop skills in writing a research survey in a specific specialisation area. The module further deals with quantitative and qualitative research methods in the field of media and communication studies, with an emphasis on data processing, analysis and the link between theory and method. Ethical issues of relevance to research and investigation are treated throughout the module. The module involves many practical exercises. There may be instruction in English.
Module 2 Thesis Project, 15 ECTS cr
Students carry out an independent project according to one of two options:
Alternative A
Students develop their ability to carry out an academic study (essay) independently in a chosen field by applying theoretical as well as methodological knowledge and conducting a theoretically-based analysis.
Alternative B
Students develop their ability to independently plan, design, complete and present a research-based practical design project in digital visual communication and design. Students also develop their ability to critically review and assess design processes and production in the field of digital visual communication and design.
The module includes instruction on how to conduct and perform in a thesis seminar. Supervision is offered to students for the course duration. Reregistered students are offered supervision only if circumstances so permit. English may be used in teaching.
Progressive specialisation:
G2E (has at least 60 credits in first鈥恈ycle course/s as entry requirements, contains degree project for Bachelor of Arts/Bachelor of Science)
Education level:
Undergraduate level
Admission requirements
Admission to the Media and Communication programme, Visual Communication and Design (SGMKV-SGVK). In addition, Media and communication studies 60 ECTS cr, including MKGA02 Introduction to Media and Communication Studies 15 ECTS cr, MKGA03 Text, Communication and Organisation 15 ECTS cr, and 15 credits for the modules Research Methods 7.5 ECTS cr and Independent Project 7.5 ECTS cr of the course MKGB62 Strategic Digital Communication 30 ECTS cr, and 15 ECTS credits for the courses MKGA61 Visual Communication and Design I 30 ECTS cr, or MKGB61 Visual Communication and Design II 30 ECTS cr. Alternatively, the module Strategic Digital Communication, 15 ECTS cr of the course MKGB62 Strategic Digital Communication 30 ECTS cr, or equivalent.
Selection:
Selection is usually based on your grade point average from upper secondary school or the number of credit points from previous university studies, or both.
This course is included in the following programme
- Media and Communication: Visual Communication Design (studied during year 3)
More information
- Start Spring 2025
- Mode of study Campus
- Language Swedish
- Course code MKGC60
- Application code KAU-45956
- Study pace 100% (Day)
- Study period week 4鈥23
- Schedule
- Introductory Information
- Reading list